Effective Date: August 22, 2025

This Privacy Policy describes how we collect, use, and share your personal information when you visit or make a purchase from our website (the “Site”).

Personal Information You Provide

When you make a purchase, register an account, or contact us, we may collect:

• Name

• Billing and shipping address

• Payment information (e.g., credit card details, PayPal, Stripe)

• Email address and phone number

Automatically Collected Information

When you browse our Site, we may automatically collect:

• IP address

• Device type, browser type, operating system

• Pages visited and time spent on the Site

• Referring websites or search terms

We collect this information using cookies, log files, and similar technologies.

We use your personal information to:

• Fulfill your orders, including processing payments, arranging shipping, and providing invoices

• Communicate with you regarding orders, support, and promotions

• Improve and optimize our Site and services

• Prevent fraud and ensure secure transactions

We may share your information with trusted third parties, including:

• Payment providers (e.g., PayPal, Stripe, credit card processors)

• Logistics and shipping companies to deliver your orders

• Analytics providers such as Google Analytics

• Advertising partners such as Google Ads or Meta (Facebook/Instagram) for targeted marketing

We will not sell your personal information to third parties.

We use cookies to:

• Remember your preferences and settings

• Enable shopping cart and checkout functionality

• Analyze website performance and improve user experience

You can manage or disable cookies through your browser settings, but please note that some functions of the Site may not work properly.

If You Are a Resident of the European Economic Area (EEA)

You have the right to:

• Access, correct, or delete your personal information

• Restrict or object to processing of your data

• Request data portability

• Withdraw consent at any time

If You Are a California Resident (CCPA)

You have the right to:

• Know what personal data we collect and how we use it

• Request deletion of your data

• Opt out of the sale of personal information (we do not sell personal data)

We will retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

We take reasonable technical and organizational measures to protect your personal data from unauthorized access, misuse, or disclosure.

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. Updates will be posted on this page with the revised effective date.

If you have any questions or requests regarding this Privacy Policy, you can contact us at:

📍 Address: Shenzhen, Guangdong, China
📧 Email: worldbackyard2021@gmail.com